The right tool depends on the job: quick background edits, a photo editor, or new lifestyle and on-model sets for your catalog. Below are the tools Shopify merchants most often consider, what each is best for, and what they cost, checked against their own pages.
Free plan · Built for Shopify · 5.0 on the Shopify App Store
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| Feature | FulfilyOur app | Shopify Magic | Photoroom | Prodofoto | AI Models (ST) | SellerPic | Pebblely |
|---|---|---|---|---|---|---|---|
| Shopify app or built into ShopifyWorks with your Shopify productsPebblely's Shopify App Store listing shows the app as not currently available. | |||||||
| Built for Shopify badgeShopify's own quality badge for appsAs shown on each Shopify App Store listing. Shopify Magic is part of Shopify, so it has no listing. | |||||||
| Product worn by a modelShow size and fit on a personShopify's documentation doesn't describe a model feature, but Sidekick can generate images from prompts and reference images. Pebblely: necklaces on AI models in its GENERATE+ mode. | |||||||
| Publishes to your productsNo downloading and re-uploadingShopify: saving an edited product image updates it. AI Models & Product Photos: ST's listing doesn't say whether it publishes to products. SellerPic's help center says results go to product drafts. Pebblely has no working Shopify app. | |||||||
| Free plan or free to useTry it without payingShopify Magic: no additional cost for a limited time. Photoroom's free plan is for non-commercial use. Pebblely: "We do not offer free trials." | |||||||
| Starting priceThe cheapest way to start | Free plan; from $9.99/month | Included with Shopify, for now | Free plan; Pro €9.99/month (EU prices) | Free plan; from $9.99/month | Free plan; packs from $14 | Free plan; from $29/month | From US$9/month |
YesNoNot confirmedDoesn't apply
Fulfily is our app, so it's included and marked as ours. Everything else comes from each vendor's own website or Shopify App Store listing, checked on September 27, 2026 (SellerPic on October 1, 2026); ratings and review counts are as shown on the listings that day. We looked at:
Best for Lifestyle and on-model sets for many Shopify products at once
Builds each image from the product's own photos, title and description, adds alt text and filenames, and publishes to the product after review. Built for Shopify.
Best for Free, quick edits to a single image
Solid-color or transparent backgrounds, prompt-based scene changes and image extension in the file editor, plus image generation in the Sidekick assistant; one AI scene at a time, 1 MP by default. In our test (May 2026), Sidekick's images of an embroidered cap left out the logo and patches. See our test
Best for AI photo editor across web, mobile and marketplaces
Background removal, AI backgrounds, batch editing, templates and an API; its Shopify app imports products and publishes edits back.
Best for Fixed sets of studio, lifestyle and on-model shots per product
Up to 9 shots per photoshoot in studio, lifestyle, on-model, infographic and copycat modes; edits in plain English; publishes to product listings.
Best for Apparel on AI fashion models, paid per pack
Diverse fashion models, poses and backgrounds, plus a banner maker. By StoreYa. Built for Shopify.
Best for AI try-on, model swaps, ads and video for online sellers
Virtual try-on, model swaps, scenes, background tools, video and social posting. Its Shopify app imports product images and sends results back as product drafts.
Best for Simple AI backgrounds for any marketplace or ad
40+ background themes, custom prompts and bulk generation.
It depends on the job. Shopify Magic and Sidekick are best for free, quick edits to one image; Photoroom for photo editing across channels; and Shopify apps such as Fulfily for creating lifestyle and on-model image sets for many products inside your admin.
Yes. Shopify Magic's file editor is available at no additional cost on most plans for a limited time, and several apps, including Fulfily, have free plans to try them.
Photoroom, Fulfily, Prodofoto, AI Models & Product Photos: ST and SellerPic offer on-model images, and Pebblely can put necklaces on AI models. Shopify's documentation doesn't describe a dedicated model feature, but Sidekick can generate images from your prompts and reference images.
Start on the free plan. Pick products from your Shopify catalog and get new images in minutes.
Checked on the vendors' own pages in September 2026. Features and prices change, so check the linked pages before you decide.
